Mirror house partnerships for landowners
Make your land a place people travel to
A business built on adventure
Turn unused land into overnight stays
The programme works with owners of distinctive, often remote properties to create profitable guest accommodation without heavy upfront investment.
You bring the land and run things on the ground. The partnership supplies the mirror cabins, co-invests through a revenue share, helps plan the site and brings guests through the Stay ÖÖD booking network, over a 10-year agreement.
Good partner sites usually have:
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A unique location
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Valid building permit
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Existing utilities
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Road access for trucks
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Existing customer base
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ÖÖD factor
Who the programme suits
Estimate your return*
Monthly revenue
€ 5,400
Return-on-investment
49.14 %
Fixed costs per house per month
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Utilities
€ 200
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Depreciation & maintenance
€ 150
Fixed costs per site
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Admin & finance
€ 100
Variable costs per house per night
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Cleaning
€ 50
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Other operating costs
€ 35
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Partnership fee
€ 99
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Costs
€ 3,762
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Profit
€ 1,638
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Investment
€ 40,000
- Nightly rate is net nightly rate net of VAT and booking fee
- Partnership fee assumes 33% on average
- All numbers are illustrative and change from site to site and over time
Build your own combination
Partners can get everything a guest site needs: cabins, saunas, hot tubs, and shared buildings such as a lounge, reception or service house.
Popular set-ups for inspiration:
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Luxury
x 1
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Large House
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Hot Tub
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Small Sauna
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Premium
x 2
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Large House
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Small Sauna
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Standard
x 4
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Large House
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The route to partnership
An experienced team guides you through each stage.
Talk to the partnership team
Book a call and get straight answers about how the partnership model works for your land.
Online application and property review
Send details and photos of your property through the online form. The team reviews it and tells you honestly whether it is a good fit.
Site visit
On site, you agree together on the best set-up for your location, your land and the local market.
Signing the agreement
Sign the partnership contract and join the network of mirror house locations.
Training and support
You get training from day one, plus guidance on pricing and bookings as your business grows.
Marketing help
Professional photos and videos of your site are produced for your website, social media and listings, and your location is promoted to an existing community of travellers and the media.
Support that continues
Partners keep access to best practices, shared know-how and a network of other site owners.
Create a stay that is uniquely yours
Apply and make the most of your property
Partnership is a straightforward way to put land to work and add a new income stream, with help on financing, know-how and day-to-day operations.
What is included
Fee
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Fully equipped Mirror House(s)
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Shipping of the House(s)
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In person site visit and consulting
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A place in a worldwide brand and booking platform
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Account manager
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Low booking platform fees
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Marketing and engagement campaigns
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Hotel supplies starter package
Fee
30%
of revenue
30 % of revenue
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Additional loose furniture & decorations
Fee
+2%
of revenue
2 % of revenue
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Additional Mirror Sauna or Hot Tub
Fee
+4%
of revenue
4 % of revenue
Apply now to get started
Is your land a good fit for a mirror house partnership?
What makes a strong location
The best partner sites combine a memorable view, a sense of privacy and reasonable access. Lakesides, woodland edges, vineyards, coastal meadows, golf courses, farms, ski areas and historic estates are all strong candidates. A site does not need to be large: a few well-placed units can create a successful overnight destination.
Practical considerations
Think about access for delivery and for guests, the availability of electricity and water, parking, and how guests will check in and be looked after during their stay. Local planning rules for tourist accommodation should be reviewed early, as they often decide how many units a site can host.
How to start the conversation
Share the location of your land, a few photos, the approximate area available and what you would like from a partnership. We will review the site and come back with an honest view of its potential.
Frequently asked questions
Do I need hospitality experience?
Not necessarily. Tell us about your situation and what role you want to play.
Can several units be placed on one site?
Yes, subject to space, access and local permits.